The Confederate Flag And The Civil War - 1508 Words

The Confederate Flag The Confederate Flag is the symbol for the Southern state in the Civil War. It is not just pieces of material. The flag represent families and where they came from. Flags have been a part of history since the beginning of time and the Confederate flag is a large part of the United States history. People need to learn what the flag has represented. The true meaning. Not what they think the flag has represented. Teaching the meaning of the Confederate flag needs to start in the schools with young children. Without knowing the true history and meaning of the Confederate flag the war over the flag may never stop. People cannot change history by removing a flag from a pole, it is history and history will never change. Society can move forward by educating people on the Confederate flag and change the way future generations view this traditional symbol of the South. With heightened controversy today over the removal of the Confederate flag, it is important to understand the history of it. This history of the Confederate Flag, also known as the Confederate battle Flag dates back to the Civil War. The original 11 Confederate States of America included; Alabama, Florida, Georgia, Louisiana, Mississippi, Texas, South Carolina, North Carolina, Arkansas, Tennessee and Virginia. They were a Republic made up of the Southern states that seceded from the Union to preserve slavery and political liberty for whites. Many of the men who represented the ConfederateShow MoreRelatedThe Confederate Flag And The Civil War1906 Words   |  8 PagesThe history of the Confederate flag all started with the Civil War. According to Thomas G. Clemens, the Confederate flag was initially authorized for units of the Confederate armed forces during the American Civil War. It was originally designed as a Confederate national flag by William Porcher Miles of South Carolina, rejected by the Confederate Congress, and then adopted by the Confederate army (Clemens, 2016). After the Civil War, the Confederate flag was used to represent Southern HeritageRead More`` Apple Removes All American Civil War Games From The App Store Because Of The Confederate Flag1382 Words   |  6 Pages In his article â€Å"Apple Removes All American Civil War Games From the App Store Because of the Confederate Flag†, Tasos Lazarides informs people about Apple’s decision to remove the imagery of the Confederate Battle Flag the author does not take a strong position in the argument. He uses the article more for informational purposes, as opposed to using the article for an argument. Recently there has been uproar over the use of the Confederate Battle Flag. People find it offensive and therefore, itRead MoreConfederate Flag Is America s Swastika1512 Words   |  7 PagesConfederate Flag In The Hill, a top U.S. political magazine, in June 2015, Contributor H. A. Goodman wrote, â€Å"The Confederate flag is indeed America s swastika.† In the same way the Jewish community sees the swastika as a painful reminder of the Holocaust, the African-American community perceives the flag as a reminder of slavery and racial discrimination. The Confederate flag, a relic of the devastating Civil War, has become one of the most controversial and contentious icons in American historyRead MoreEssay on The Confederate Flag’s Heritage of Hate1518 Words   |  7 PagesThe Confederate Flag’s Heritage of Hate The Confederate flag has now become a hot issue for South Carolina, which is the last state to have the original Confederate flag still flying on its Statehouse. What got the State’s attention was the economic boycott of South Carolina that was announced on January 1992 by the NAACP to pressure the State to remove the Confederate flag off of its Statehouse in Columbia. The NAACP’s removal request is based on the fact that they, the anti-flag groupsRead MoreThe Confederate Flag : Controversy Or Logical Solution?1717 Words   |  7 PagesThe Confederate Flag: Controversy or Logical Solution? The Confederate flag has been a topic of controversy in the United States for many years. It and other symbols of the Confederacy are parts of many state flags in the South and it is even flown at several state buildings throughout the South. To some the Confederate flag is a historical symbol and is believed to be a way of remembering the Civil War that almost tore the nation in two, but to others it represents fear and hatred due to its useRead MoreConfederate Flags Worth1360 Words   |  6 PagesConfederate Flag’s Worth Flags are familiar symbols and popular with all ages. A flags definition is usually rectangular piece of fabric of distinctive design that is used as a symbol, as a signaling device, or as a decoration. (Alle, pg. 127) Most people today consider the Confederate Flag to be racist but others just see it as a way to say they are proud to be from the South. Have people actually researched what they are saying or are they throwing out what they have heard others say? WhatRead More The Confederate Flag Dispute Essay1247 Words   |  5 PagesThe Confederate Flag Dispute The start of the Confederate flag controversy was due to the request of the NAACP to remove the flag off of South Carolina’s Statehouse. This request is based on the fact that they, the anti-flag groups, claim that the meaning of the Confederate flag is one of hate and discrimination. On the other hand, there are other groups that believe differently whom are called the pro-flag groups. They claim that the flag is a sign of heritage and should stay on the StatehouseRead MoreThe Confederate Flag Is A Flag Of Hate1163 Words   |  5 Pages Is the Confederate flag really a flag of hate? Contrary to popular belief, the Confederate flag does not stand for racism, it stands for freedom. It stands for the men who lost their lives fighting for a doomed country, white and black. It stands for not letting others push you around and control you. I stands for the â€Å"bad side† in the Civil War. It is the proof that despite the fact that we boast about being stubborn, we are ignorant to the fact that all we do is follow the crowd. It representsRead MoreThe Battle Of The Confederate Flag1208 Words   |  5 Pagespresence of the Confederate flag. Apparently, there is a common perception among Democrats that the Confederates are associated with racial crime and hate in America. The suspect behind the shooting in Charleston has confessed that he acted about the idea of white supremacy in the South. A large section of the American population agrees the flag is a symbol of racism since it was established in honor of white civil war soldier who wanted to preserve slavery in the region. Interestingly, the flag has remainedRead MoreThe Battle Of The Confederate Flag954 Words   |  4 Pages The definition of rebel has changed in America from patriot in the time of the American Revolutionary war to confederate in the Civil War and to redneck in today’s societal controversy concerning the image of the Confederate flag. The first definition of rebel originates from the term of patriot from the Revolutionary War. The definition of rebel in the colonies during the Revolutionary War time was a person who was acting against the British who made the colonies pay taxes and obey laws that

Memo - 2476 Words

Memo To: Representative Howard Hughes From: Date: Re: Panel discussion on funding Medicare crisis Message: Below please find outline of current Medicare cost concerns as well as some history on the program as well as some plan options to cutting overall costs. Medicare is facing a major financial crisis. The federal government subsidizes medical care for more than 45 million elderly and disabled Americans through Medicare. Medicare is the third-largest federal program after Social Security and defense, and it will cost taxpayers about $430 billion in fiscal year 2010. Medicare is one of the fastest-growing programs in the federal budget, with spending likely to double over the next decade and to surpass Social Security†¦show more content†¦Interest made from this trust fund also contributes to the income of the fund, to be used by the beneficiaries. AARP suggests that in the year 2000, four workers contributing to the fund covered each Medicare beneficiary. Realizing that Part A had some flaws, and could prove to become very expensive for those patients who were chronically ill and might not be able to afford treatment within the given coverage guidelines of Medicare Part A, CMS devised an optional Medicare Part B program, commonly referred to as â€Å"physician services†. Medicare Part B not only adds additional insurance, but also covers other health care needs, particularly those not covered by Part A. This Supplemental Medical Insurance (SMI) does not cover the services 100%, but rather 80%, where the beneficiary would only be responsible for the remaining 20%, also known as a coinsurance. (Lonchyna) Prior to Medicare being enacted into law, all individuals seeking assistance from medical providers, namely physicians, had to do so at their own expense. These individuals were left to pay for their medical treatments and consultations byShow MoreRelatedThe Bybee Torture Memo Essay1789 Words   |  8 PagesThe Bybee Torture Memo On August 1, 2002, Justice Jay Bybee submitted the â€Å"Bybee Memo† or the ‘Torture Memo†, which describes the behavior that U.S. officials must exercise when interrogating outside of the continental U.S. as governed by the UN Convention Against Torture. Although this memo was rendered inoperable by the Bush AdministrationRead MoreMemo1068 Words   |  5 PagesMemo To: Senior Attorney From: Shaimah Hoosein Date: [ 10/19/2010 ] Re: New Client Angela Woodside. Angela Woodside visited our firm on December 18th 2007 and played out her scenario for us so that we can help her resolve this dilemma she has been caught up in. After her meeting, you’ve requested that I address the following six (6) issues with my opinion. Please take a moment to review my research. After reading the scenario between Ms. Woodside and Doyle Contractors the following areRead MoreMemo3484 Words   |  14 PagesT.C. Memo. 2009-93 UNITED STATES TAX COURT THOMAS J. WOODY, Petitioner v. COMMISSIONER OF INTERNAL REVENUE, Respondent Docket No. 30077-07. Filed April 30, 2009. P alleges that during tax year 2004 he had a real estate investment and rental business. P deducted expenses associated with this activity as business expenses under I.R.C. sec. 162. R disallowed the business expense deductions. On the basis of this disallowance, R determined a deficiency in P’s Federal income tax for 2004. P petitionedRead MoreMemo1319 Words   |  6 Pagescommunications in regards to the issues pertaining to your company’s questionable reaffirmation practices. This memo contains various strategies directed at a diverse array of stakeholders. | Memorandum To: Mr. Arthur Martinez (Chairman and Chief Executive Officer) From: Douglas Puckett (External management consultant) Date: [ 6/19/2013 ] Re: Communication Strategy Memo Confidential The bulk of the issues as I understand them are finding a manner to properly address the practice yourRead MoreMemo633 Words   |  3 PagesMEMO To: From: Re: Date: Introduction The long-term unemployed will make state and nation decrease the productivity and increase debt in public system. In response to the chronic unemployment of low and non-skilled workers in state X, the government aims to train them to get back to social and increase the productivity to society. There are two company could take the action for government, one is private sector that offers the on-the-job training program and another one is education programRead MoreMemo975 Words   |  4 PagesIntroduction Pepsi-Cola had been around since the late 1800, it was invented by Caleb Bradham, a pharmacist and drug store owner in New Bern, N.C. His invention was sparked from a hot and humid day in N.C., he wanted to invent a refreshing drink that would quench his customers thirst. His mixture of kola nut extract, vanilla and rare oils, became popular with his customers they named it â€Å"Brad’s Drink†, in 1898. With the overwhelming respond by his customers and sales of the soft drink, CalebRead MoreMemo647 Words   |  3 PagesMEMORANDUM FOR: SEE DISTRIBUTION SUBJECT: Non-Commissioned Officer Development Program (NCODP) for Fiscal Year 2015 1. REFERENCES: a. ADP/ADRP 6-22 b. ADP/ADRP 7-0 c. FM 7-1 d. AR 350-1 Chapter 4-10 e. NGB Regulation 600-200 f. NGIL Regulation 350-2 Chapter 6 2. The purpose of this memorandum is to establish educational priorities for the Non-Commissioned Officers (NCOs) of the 33TH Military Police Battalion (MP BN) and provide training guidance for the planning, conductingRead MoreEssay On Memo1047 Words   |  5 Pages Due to our recent purchase of the hospital and subsequent reviews of the operations some issues have to be addressed. This memo is purely directed towards the hospitals record keeping practices and HIPAA compliance. Currently the hospital is processing everything but insurance billing manually. The use of paper records is not only a security risk it can also be destroyed in a disaster. In another memorandum we will discuss the need to develop a functional Disaster Recovery Plan (DRP). Read MoreLease Memo1136 Words   |  5 PagesLeasing Option Memo for Client Elizabeth P Grady ACC 541 December 5, 2011 Leslie Crews Memorandum to: Client from: Elizabeth Grady, Staff 1 subject: Leasing options memo date: december 5, 2011 ------------------------------------------------- Each year the number of leasing agreements continues to grow. There are several advantages of leasing property instead of owning. The company is protected against obsolescence and can receive 100% financing with less cost, fixed paymentsRead MoreMemo Analysis1419 Words   |  6 PagesWrite a memo that communicates the budget situation to the rest of the team Memo From: Director of Human Resources and Project Leader To: Team Members on the Compensation/Benefits Project Date: 06/10/2017 RE: Budgetary concerns related to revamp Compensation and Benefits Package This memo is being written to inform all the team members of the Human Resource revamp project about the present budget situation pertaining to completion of the project. When reviewing the progress of our team it was

Internet Marketing Marketing Techniques

Question: Discuss about the Case Study for Internet Marketing for Marketing Techniques. Answer: Introduction The current assignment revolves around the strategies used in internet marketing. Marketing is the technique, which recognises, anticipates as well as supplies customer requirements profitably. Many researches have been conducted on internet marketing to identify the significances of the internet marketing. It is observed that internet marketing includes the use of interactive, virtual spaces for promoting as well as selling the products and services. Moreover,internet-based communication technologies had contributed to the restructuration of large economic sector (Kacen, Jacqueline, James Hess, and Wei-yu Kevin Chiang 2013). Due to several reasons such as cost-effectiveness, flexibility, unprecedented global reach associated with internet marketing, many large organizations prefer internet marketing as their core strategies for promoting and selling products and services. The major purpose of the report is to understand how internet marketing helps firms to promote and sell their products and services in both local market as well as global market. Thus, in order to understand the strategies and approaches used by the organizations in adopting internet marketing, the current strategic scenario of Woolworths Limited, Australiahas been considered in the current report. Woolworths is known as Australias one of theretail companies, which was established in 1924 in Sydney. The organization is determined to act on its portfolio to increase the shareholder values. Situational Analysis The organization Woolworth has been running the operation for decades; thereby, it has implemented multiple strategies to create the global presence. However, Woolworths has to deal with some external and internal factors that benefit the organization and throws serious challenges to the organization. While analysing the internal environment of the organization, some crucial factors have come into the organization influencing the growth of the company. Figure 1: Situational Analysis (Source:Tsimonis, Georgios, and Sergios, Dimitriadis 2014) Environmental Analysis External analysis: It is significant for Woolworth to realise and analyse the influence of external environment on its profitability as well as the accomplishment of the business strategies. In this context, it can be added that external factors also have wide impact on the corporate strategies of the organization (Shani, David, and SujanaChalasani 2013). While discussing the approaches of implementing the strategies some issues and positive insight have come out through five forces. Bargaining power of the supplier- If the organizationshave higher suppliers, they would be stronger (Shih, Bihà ¢Ã¢â€š ¬Ã‚ Yaw, Chenà ¢Ã¢â€š ¬Ã‚ Yuan Chen, and Zihà ¢Ã¢â€š ¬Ã‚ Siang Chen 2013). It is identified that the business of Woolworth, especially Safeway super market have low dependence on the suppliers. This indicates that suppliers of the company have low bargaining power. The major reason behind this is the large amount of retailing market share in Australia as well as New Zealand. Customers bargaining power- Massive number of Woolworths customers have strong bargaining power (Yoo, Myongjee, and Billy Bai 2013).In this context, if the customers have strong bargaining power, the organization faces the compulsion of reducing the price as attribution of buying the products at the store (Czinkota, Michael andIlkka Ronkainen 2013). In such as condition, Woolworths utilises the strategy of low price to meet the needs of the customers. Figure 2: Porters Five Forces (Source: De Mooij and Marieke 2013) Threats from the new retailers- The threats of new retailers is low, as the establishing the business with a massive number of stores as well as high quality to compete with the organization and other competitors is rigorous activity. In addition, Woolworths and the competitors like Coles have wide access to the distribution channels. Threats of substitutes- It is evident that there is an increasing threat for Woolworths business in respect to the substitute products and services. A massive amount of substitute products is offered to Australian retail industry. In such context, Woolworths needs to come up with strategies that are innovative and potential to attract the customers and build the brand identity. Industrys rivalry- It has been identified that the presence of strong competitors in the retail industry in Australia such as Coles is likely to constrain the market share of Woolworths and add up high level of competition. Internal analysis SWOT analysis Strength- Pioneer and one of the oldest organizations to use the modern retail trade model Most of the businesses such as Big W, Dan Murphys have presented a vast financial status in past few years. In addition to this, by reducing the overall cost of the business, the company has reached 7.96% growth in revenue for a half of the decade (Czinkota, Michael and Ilkka Ronkainen 2013). Woolworths gained the ability to generate capital and they formulate the plans to expand its market by opening new stores as well as updating new facilities. Woolworth has established an effective relationship with the suppliers and the producers. Some of the pricing actions initiated by other retailers; this includes the private milk reduction, which has caused considerable concern among the suppliers. Weaknesses The debt rate of Woolworths has increased dramatically; especially in 2012 it has largely increased in comparison to previous five years (Wirtz, Jochen, Anouk den Ambtman, JoseBloemer, CsillaHorvth, Ramaseshan 2013). The annual report of the company reveal that in the of 2013 financial year, the debt of Woolworth increased from AUD$513 million in 2008 to AUD$ 4,316 (Ho-Dac, Nga, Stephen, Carson, and William, Moore 2013). Thus, it can be mentioned that though, sale margin is still high, the rapid increase of debt rate could generate financial risk for Woolworths. The organization has limited market share Opportunities: Expanding online retailing:For decades, it is learnt that the future of the retailing industry has been re-built essentially with the help of computerization, the enhancement of technology and supply chain, implementation of the innovation (Hays, Stephanie, Stephen John Page, and DimitriosBuhalis 2013). The retail industry has now been approached differently based on which it is driven by digital commerce as well as internet development. After implementing the online shopping for Woolworths business across the country. Threats: It has been identified that Woolworths has been facing threats from the competitive market. The organization has to deal with some large competitors like Coles group in Australia. The low price strategy of Woolworths is responded by the price rewind strategy of the competitor Coles (Ludwig, Stephan, Ko De Ruyter, Mike Friedman, Elisabeth, Brggen, Martin Wetzels, and Gerard Pfann 2013). E-marketing Strategic Plan As the organization Woolworths has been effectively running its operation for decades, major focus of the organization has always been the extension of market share through a wide range of products and services. This helps the organization to increase the customer base and, to increase the customer reach it is better to implement the internet marketing strategies. While adopting the e-marketing strategies, it is effective adopt digital marketing in the existing strategies (Lambrecht, Anja, and Catherine Tucker 2013). Creating public forum-Most of the large organizations should create a public forum, which is also an internet marketing strategy. Hence, the customers could drop their queries, complaints and provide recommendations regarding the products and services. The customer executives of the company collects those feedbacks and develop the solution. In addition, Woolworth could promote new products and services through this public forum. The major purpose of this initiative is to make the customers aware of new products and services. Utilizing the digital media- With the help of digital media, Woolworths gains some key benefits such as building the visibility and brand awareness, reaching wider target audience, acquisition of the customers, decreasing the marketing cost and increasing customer retention. The e-marketing strategic plan of the organization includes the extensive research and monitoring the market, competitors and in the industry. With the help of online marketing, Woolworths reached the market of New Zealand and other urban sub-urban areas of Australia. The strategic plan of internet marketing of the company also includes identification of the target market such as the sub-urban areas of Sydney. Through digital media, the company focuses on the online strength and weakness of the competitors. Likewise, to learn about customers online strength and weakness of the customers, the organization uses the social media tools. The social media also helps the marketers to learn about the current trends, life style and economic background of the people in the target market. Segmentation and Targeting As Woolworths is one of the oldest organizations in the retail industry, it has wide market share. Thus, the organization develops its segmentation and targeting strategies. Through the market segmentation, the organization Woolworths gains the ability to identifythe specific targets and then implement the strategies to meet their requirements and demands. The market segmentation of Woolworths can be categorizedon four different characteristics such as demographic, behavioural, psychographic and geographic. The demographic features may include the aspects such as income, ages, gender as well as other population characteristics. It is evident that the stores of Woolworths need access to a specific size of market. These demographic characteristics largely influence products range and store location. For example, in the urban areas of the country such as Sydney, Melbourne, Brisbane, the dispensable income of the people is high. Thus, people follow the current trends. In such context, Wo olworths designs the new products and services at competitive price. Likewise, the psychographic feature includes the ways the customers consider themselves as well as the lifestyle in which they are accustomed (Teresa PinheiroMelo Borges, and Jos Manuel CristvoVerssimo 2014). Based on these aspects, Woolworths develops the quality of the products and increases brand identity. On the contrary, behavioural features refer to how people make and repeat the buying decision. In such context, Woolworths focuses on increasing customer loyalty through relationship management. The organization could provide the customer loyalty card to its potential customers. Lastly, the geographical features refer to the actual physical location of markets and stores (Ryan and Damian 2014).Woolworths usually focuses on the urban areas for opening up the stores where the population is comparatively high and people get the essay access to the stores. Differentiation The current business strategy of Woolworths is considered as the differentiation strategy. This strategy helps the organization to pay attention to the creation of highly differentiated products range as well as marketing programs to become the dominant leader in the retail industry. By launching the Fresh Food People as its initiative, the organization Woolworths has become successful with this developed differentiation strategy. In addition, by positioning the business across the primary value of food being fresh, the organization has acquired a wide portion of the market share. Positioning This refers to a persons perception of where in respect to the quality as well as competitors, an organization and its products and services stand. In this context, the high quality of brand along with increasing reliability are usually positioned first, while the lowest quality products are usually positioned lingers in the mind of the consumers (Leeflang, Peter SH, Peter, Verhoef, Peter Dahlstrm, and TjarkFreundt 2014). Thus, it can be mentioned that Woolworths super markets could probably be placed below the competitor like Coles in the mind of the customers; however, Aldi, Franklins and IGA sores. The comparison also indicates that Big W (Everyday low price) could be positioned below David Jones as consumer products retailers. E-marketing objectives Internet marketing has always been effective for the organizations belonging to any industry. There are some key advantages associated with the e-marketing. One of the major objective of Woolworths is to increase the global reach within a short time. Another objective is to increase the online sales of the company, which could further help the organization in internal promotion. Based on the outcome of this objective, Woolworths could set the global strategies for expanding the business. This means Woolworths could set the objective of increasing sales margin to a particular extent within a particular time such as six months. By implementing these objectives, the organization could increase the market share as well as effectively meet the needs and demands of the new customers. If the above two objectives are implemented successfully and organization received the desired outcome, Woolworths would become the giant of online retail seller in the industry; this can also be considered as one of the e-marketing objectives. It could further strengthen the brand presence both in local and international market. E-marketing Strategies In order to implement the above-mentioned e-marketing strategies, the organization could implement as set of strategies related to internet marketing. One of the major strategies is to posting daily content for continuous growth and development. One of the easiest ways to develop the social communities over time is to post relevant contents on regular basis (Lambrecht, Anja, and Catherine Tucker 2013). In addition, the different audiences react to different frequency of posting (Ho-Dac, Nga, Stephen, Carson, and William, Moore 2013). Thus, it is necessary for the organizations to test the optimal frequency with its own frequency. In addition to this, Woolworths could focus on the engagement level compared to the posting frequency of the competitors. In such situation, the firm could take the advantages of the social media tool such as Facebook, Twitter, YouTube and other tools. Figure 2: Online contents on social media (Source: Ryan and Damian 2014) Another significant strategy is to use the images when posting the contents of the products and services to social medial tools. The effective way to increase engagement on social media tools is include the images within the posts. In addition, while posting the contents of the products and services or promoting a piece of content, it is necessary to include link the page within a post. The next strategy, Woolworths could run a launchrock Campaign. It is a popular free service for tracking the email address of people who wish to get early updates of the products and services. The consumers would be aware of the latest product and services. Implementation Plan In order to implement the e-marketing objectives and strategies, the organization should focus on certain plans. For example, the organization may have to invest a large amount to technology as e-marketing is widely depended on the technology. Woolworths could develop a page on social media tools such as YouTube, Facebook, and Twitter. Technical executives of the organization should monitor the pages regularly and observe the interest of people based on the likes, shares and comments. In addition, the organization could create videos featuring the celebrities on a particular products and services. Thereafter, the video could be shared on social media tools such YouTube. Based on the shares and other feedbacks of the customers, the organization could measure the demand of the markets. Moreover, the contents of the goods should be clear and concise and it should be designed manner that attracts the customers. Evaluation and Budget The recommended e-marketing objectives could help Woolworths to gain the market share and increase the sales margin. However, it is also evident that the competitors of Woolworths also implement the e-marketing strategies to increase the sales and create wide market presence. Thus, investing a large amount on e-marketing could also be a risk. Nevertheless, as organization is one of the oldest organization, it has become one of the popular brands. Woolworths could gain positive outcome from the initiatives. Strategy Description Evaluation Criteria Budgets Launching a new product through online marketing Promoting the products through social media such as YouTube and Facebook, The number of visitors on the page who hit share and likes v Increase by 15%- Bad performance v Increase by 20-25 % Average performance-Average performance v Increase by 25% -Excellent performance $10,00 once off and $10/month for web maintenance Creating the online presence in new market v Targeting the customers in urban areas of New Zealand v Promoting the content of the products and service Total number of online customers Increase by 20%-bad performance Increase by 20% excellent performance Sales performance during the promotion Increase by 15% bad performance Increase by 18 performance excellent performance Table 1: Evaluation and Budget (Source: Created by Author) Conclusion The current report is an analysis of the organization Woolworthss present and future strategy for development. Woolworths has now been considered as one of the most reliable brands in Australian retail industry. The outcome found in the external analysis indicates that the organization faces the highest competition in the retail sector as the consequence of increasing threats of substitute products and services. However, it can be mentioned that the most of the customers of Woolworths are individual customers; thus, the influence of customer is effective. Reference list Czinkota, Michael R., and Ilkka A. Ronkainen. International marketing. Cengage Learning, 2013. De Mooij, Marieke. Global marketing and advertising: Understanding cultural paradoxes. Sage Publications, 2013. Hays, Stephanie, Stephen John Page, and DimitriosBuhalis. "Social media as a destination marketing tool: its use by national tourism organisations." Current issues in Tourism 16, no. 3 (2013): 211-239 Ho-Dac, Nga N., Stephen J. Carson, and William L. Moore. "The effects of positive and negative online customer reviews: do brand strength and category maturity matter?." Journal of Marketing 77, no. 6 (2013): 37-53. Kacen, Jacqueline J., James D. Hess, and Wei-yu Kevin Chiang. "Bricks or clicks? Consumer attitudes toward traditional stores and online stores." Global Economics and Management Review 18, no. 1 (2013): 12-21. Lambrecht, Anja, and Catherine Tucker. "When does retargeting work? Information specificity in online advertising." Journal of Marketing Research 50, no. 5 (2013): 561-576. Leeflang, Peter SH, Peter C. Verhoef, Peter Dahlstrm, and TjarkFreundt. "Challenges and solutions for marketing in a digital era." European management journal 32, no. 1 (2014): 1-12. Ludwig, Stephan, Ko De Ruyter, Mike Friedman, Elisabeth C. Brggen, Martin Wetzels, and Gerard Pfann. "More than words: The influence of affective content and linguistic style matches in online reviews on conversion rates." Journal of Marketing 77, no. 1 (2013): 87-103. Ryan, Damian. Understanding digital marketing: marketing strategies for engaging the digital generation. Kogan Page Publishers, 2014. Shani, David, and SujanaChalasani. "Exploiting niches using relationship marketing." Journal of Services Marketing (2013). Shih, Bihà ¢Ã¢â€š ¬Ã‚ Yaw, Chenà ¢Ã¢â€š ¬Ã‚ Yuan Chen, and Zihà ¢Ã¢â€š ¬Ã‚ Siang Chen. "An empirical study of an internet marketing strategy for search engine optimization." Human Factors and Ergonomics in Manufacturing Service Industries 23, no. 6 (2013): 528-540. Tiago, Maria Teresa PinheiroMelo Borges, and Jos Manuel CristvoVerssimo. "Digital marketing and social media: Why bother?." Business Horizons 57, no. 6 (2014): 703-708. Tsimonis, Georgios, and SergiosDimitriadis. "Brand strategies in social media." Marketing Intelligence Planning 32, no. 3 (2014): 328-344. Wirtz, Jochen, Anouk den Ambtman, JoseBloemer, CsillaHorvth, B. Ramaseshan, Joris van de Klundert, ZeynepGurhanCanli, and Jay Kandampully. "Managing brands and customer engagement in online brand communities." Journal of Service Management 24, no. 3 (2013): 223-244. Yoo, Myongjee, and Billy Bai. "Customer loyalty marketing research: A comparative approach between hospitality and business journals." International Journal of Hospitality Management 33 (2013): 166-177.

Subsidizing Art free essay sample

The government of the UK spends about ? 220 million a year supporting museums and galleries and the similar amount of money subsidizing the visual and performing arts like theaters and exhibitions. â€Å"This is a huge sum to spend on minority interests, and the money would be better spent on more important things. It should be up to the people who enjoy cultural attractions to pay for them. † Of course this is a solid sum of money, but to call such important cultural events minority interests is a big, serious and thereby silly mistake. It is known that for every country such cultural events like galleries, exhibitions and theaters especially for the Great Britain are very important for its society because exactly this country has a rich history closely connected with culture. And not to develop it means to show disrespect to own history, ancestors, art and, in addition to this, not to think about future generations. We will write a custom essay sample on Subsidizing Art or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page That is why the government of the UK should give appropriate consideration for maintenance of all these entertainments but at the same time it should not forget about safety, education and public health. People who really enjoy all these attractions also should give support to it and they do. For evidence another absolutely different country like Japan can be observed. Japan has none the less rich history also closely connected with its culture. For example Japanese folk theater Kabuki and exhibitions of ancient gravures, which are the universally recognized cultural events, also financed by government what naturally requests considerable amount of money. At the same time country makes significant progresses in science and technology development like no one in the world, has one of the most long-living and educated populations. To sum up everything, every developed country tries to spend significant amount of money in order to support its cultural entertainments thereby making population more educated and culturally aware. Meanwhile country should not forget about other important things like safety, education and public health. 320 words